Re-design the Web Billing Experience
Overview
Redesign the Web Billing experience for T-Mobile’s authenticated platform, modernizing a critical user touchpoint that had not been refreshed in over five years. This effort aligned Web and App billing experiences for over 150 million users across the U.S., Canada, and Mexico, while addressing high-impact usability and support pain points. I led the Web redesign effort and partnered closely with the TLife App team to create a consistent, scalable system across platforms.
My Role
Product Designer. Lead on Web. Cross-platform collaboration with the TLife App team.
Timeline and Status
3+ Months, Launched
Team
TMobile Web and App Design
TLife and Web Product Managers
Content Strategy
Front-end engineering

Kicking things off

The legacy Web Billing experience was not just outdated — it was causing real harm. Research revealed it was a top driver of support calls, and because the Web view was iframed directly into the App, the problem spread across platforms.

Visually, the UI had not been updated in years and clashed with the newer T-Mobile design system. Functionally, it was dense, redundant, and difficult to navigate — especially in high-stress moments when users needed answers fast.

This project was a chance to do more than fix a broken page. It was an opportunity to:

• Reduce support call volume at scale

• Improve information clarity and reduce “bill fatigue”

• Align Web and App experiences

• Propose new reusable components that could scale to other products and future features

I led the audit, cross-platform coordination, and design system expansion to ensure this redesign solved for today’s user pain and tomorrow’s platform evolution.

What Problems Are We Trying to Solve?

The main objective was to reduce confusion and support call volume related to billing. The most common user quote?

✨ “Why did my bill go up this month?” ✨

This single question guided the structure of the redesign. If we could make the answer to that question instantly visible and understandable, we could eliminate a major source of user frustration and business cost.

Other Key Points:

Bill fatigue: cognitive overload and poor visual hierarchy
Confusing IA: redundant or irrelevant content made scanning painful
Unclear deltas: no clear way to understand what changed
Platform Continuity: Web and App experiences felt disconnected

I collaborated with researchers to validate these issues through both quantitative and qualitative methods. From there, I framed the opportunity as one that justified new design system components—making the case for investment beyond a simple UI refresh.

Exploring and Evaluating Ideas

What We Shipped 🚀

We launched a fully redesigned Billing experience across both Web and App, delivering a unified experience for T-Mobile’s entire customer base.

Delta Clarity

Smart Summary

Simplified Hierarchy

Reusable Components

Closing Thoughts

This project modernized a legacy touchpoint for over 150 million users and established a new design foundation for all billing-related experiences at T-Mobile.

The redesigned interface now serves as a launchpad for future features, including predictive billing and AI-generated summaries.

Components from this work are already being reused across product teams, amplifying their impact. Early feedback has been strongly positive, with continued improvements expected as the rollout scales.

🎉

IT WAS A SUCCESS!

It excited key stakeholders — it fulfilled product’s goals, aligned seamlessly with engineering, and laid the groundwork for future AI-powered billing experiences.

Projected to reduce billing-related support calls as rollout expands.

Core components now reused across 3+ other product surfaces.